To celebrate its collaboration .
Peak Performance celebrated in Paris the launch of its collaboration with Byredo’s founder Ben Gorham .
The collaboration, called Possessions of My Soul, is a unisex, multi-functional outdoor collection inspired by Ben Gorhams hike 200 km north of the Arctic Circle.
I managed their showroom installation and organization during the Men’s fashion week from A to Z.
My actions :
- Venue recommandation
- Showroom installation
- Global coordination : budget, presentation, timelines, sourcing, logistic…
- Team’s management : set designer, photograph, video maker, catering, technicians, ….
- Launching cocktail party
About this project
Role : Event
Date : Fashion week June 2019
Place : Paris
Target : Clients, media, influencers
Type : Showroom + Event launch